The world of digital marketing can be confusing from an outside perspective due to the volume of technical jargon and acronyms used by those in the industry. To help with your journey we have collated a list of the most important acronyms to ensure you understand exactly what is going on. AOV – Average order […]
TweetDeck is a great tool that can generate a lot of traffic for a business, especially if you use it as part of an overall marketing plan. It can however be a bit confusing for first time users. Use this guide to help with: • Understanding what TweetDeck is • How to set up a […]
Marketing Attribution is similarly an area that most business owners genuinely fail to grasp, either as a concept or its importance. Only half of firms carry out any form of attribution, but for those that do, it can help move marketing activities onto a new level. Marketing Attribution is the way in which a business […]
