There are many tactics available in order to generate visitors to your website. Each of these tactics represents a marketing channel and for your business to grow effectively, prioritising your investment(s) is important, especially if you are on a tight budget. The hardest part is working out what works for you, it’s not practical for […]
Website Owners Are Selfish With No USP
How To Make People Talk About You Successful retailers understand that online marketing, rather than simply replicating offline activities, demands of them to think differently. But when formulating digital marketing strategies in a multi-channel world, it’s important to understand that some aspects of human behavior will never change, and these considerations are important when deciding […]
Seasonality & Cyclical Checks For Analytics Simpletons
We’ve all been there…your traffic and sales are down month on month and you’re panicking that the end of the world is nigh! Is my website broken? Is there something seriously wrong? Am I going out of business? Who do I talk/shout/throw things at? First off, relax. Admittedly, easier said than done, but even if […]